If your sales team is missing targets, losing leads, or stuck reacting instead of selling, this training is built to fix that. We don’t just boost skills, we rebuild sales confidence, sharpen strategy, and drive the revenue that exceeds budget, outpaces the comp set, and grows your market share.
We offer both in-person sales team training across Canada or a practical, no-fluff online course tailored specifically for boutique and luxury hotels. Built from over 15 years of frontline sales and marketing experience, our approach blends real-world hotel know-how with high-impact strategies that drive conversion, ADR, and long-term revenue growth.
This isn’t corporate fluff. It’s practical, results-driven training built by someone with 17 years of industry experience. Our signature course, Consultative Selling 101 & Advanced Selling Techniques, is tailored specifically for boutique hotel sales teams who need actionable strategies, not abstract concepts. From live group sessions to self-paced digital learning, we focus on what truly drives revenue: consultative selling, proactive account development, and building a high-performing sales culture.
Whether you're pre-opening or in need of a reset, we’ll equip your team to drive revenue with confidence and clarity.
TESTIMONIALS
“One of Kelly’s most valuable contributions was the hands-on sales training she delivered to the team. She built a fully customized two-day program delivered in person, “Consultative Sales 101 & Advanced Selling Techniques,” designed specifically for The Drake. It was a standout training session that set a new standard for what impactful sales development can look like in a boutique hotel setting. Each module was carefully tailored to our unique environment, with clear, actionable lessons on how to sell with empathy and true commercial strategy.
The training reinforced that effective selling is rooted in consultative techniques, storytelling, and confidence, empowering the team to hold rate rather than rely on discounting.
Her immersive use of role plays, and multimedia examples made the content come alive for the team and allowed them to practice skills in a way that immediately built that confidence for them.
Further, the training was both tactical and transformational. From the basics of prospecting and qualifying, to deeper techniques like getting to the root of a client’s needs, providing tailored solutions, overcoming objections, and closing effectively, Kelly delivered it all in a way that was empowering, energizing, and easy to retain. The feedback from the team was overwhelmingly positive, and it is clear that the lessons she shared will continue to drive performance well beyond her time with us.”
- Aileen Heatherington, General Manager, The Drake Hotel Toronto
“One of the most valuable aspects of Kelly’s time with us was the consistent, hands-on mentorship she provided. She took time every day to coach me through real-world opportunities, using active client leads, proposals, and business challenges as a foundation for learning. Through that work, I developed a more refined understanding of consultative selling, pricing strategy, pace reporting, and how to structure client conversations in a way that leads to stronger outcomes.
She helped me sharpen my ability to close business without relying on rate reductions and taught me how to lead with confidence, clarity, and a more strategic commercial mindset.
Kelly also helped me level up my leadership capabilities. She showed me how to guide internal sales conversations, manage client objections with calm and empathy, and shift my thinking from task execution to high-impact prioritization. Her approach to leadership was never about theory. It was always practical, grounded, and tailored to our hotel’s unique positioning and goals. I came away from our time together with a stronger grasp of data-informed decision making, strategic planning, and relationship management that will continue to serve me well in this role and beyond.
Working alongside Kelly was an energizing and career-shaping experience. She made herself available whenever I needed support, challenged me to think bigger, and provided thoughtful feedback every step of the way. Her mentorship helped shape me into a more confident Director of Sales and gave our team the structure, strategy, and inspiration we needed to perform at a higher level. The impact of her time with us will be felt long after her contract ends, in our culture, our confidence, and our financial and commercial success.
I would strongly recommend Kelly’s mentorship to any hotel sales professional or team serious about accelerating their growth, strengthening their strategy, and driving meaningful commercial results.”
- Alana Zucker, Director of Sales, The Drake Hotel Toronto
training services
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Consultative Selling 101 & Advanced Selling Techniques is a practical, high-impact sales training course designed specifically for boutique hotel teams. Built from real hotel sales experience, it teaches your team how to sell smarter, convert faster, and consistently outperform revenue goals.
What your team will learn:How to shift from reactive selling to a proactive, consultative sales approach that builds long-term client relationships
Introductory and advanced techniques to boost conversion rates, increase ADR, and win RFPs
Proven strategies for outbound sales prospecting, lead nurturing, and closing high-value business
How to structure sales systems and performance habits that drive consistent, measurable results
How to audit and optimize your current sales funnel to uncover revenue gaps and missed opportunities
Storytelling skills, unique value propositions, and marketing strategies to position your boutique hotel as the top choice in a crowded market, even without brand name recognition
How to lead effective site tours, client calls, and follow-up sequences that actually close business
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We will personally come to your hotel to deliver a multi-day, hands on-sales training complete with immersive role plays and multimedia examples tailored to your hotel.
This is not off-the-shelf training. Our in-person program delivers everything from the online course, Consultative Selling 101 & Advanced Selling Techniques, plus custom modules built just for your hotel.
We’ll assess their abilities through an exploratory call with you, and then coach your team on how to sell your specific property, in your city, to the right clients - complete with tailored value propositions, local market strategies, and a clear plan to drive more revenue, fast.
COST: this is specific to each hotel based on number of days of training, where your team’s skill level is currently at and a number of other factors we will discuss in our free consultation.