OUR SERVICES
Sales
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+ Online sales course academy for boutique hotels - CLICK HERE
+ Remote or in-person task force as Director of Sales and Marketing+ Annual business plan creation and implementation
+ Annual budget creation and implementation
+ STR report analysis and action plan implementation
+ Quarterly business review with action plan
+ Pre-opening sales and marketing – pre-opening budget, year 1 budget, opening business plan
+ Sales segmentation audit & action plan implementation
+ Analysis of group and transient pricing strategies, booking systems, lead referral portals, insights and action items
+ Catering and event selling parameters audit and improved framework
+ Sales contracts audit and standardization
+ Increased exposure in the Americas luxury travel market with key luxury travel agencies
+ Full implementation and execution of recommended strategies and action plans -
Rates are based on a monthly retainer (with a 3 month minimum) or ad hoc for specific services needed.
Marketing
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+ Annual expense budget
+ Unique hotel programming to create an emotional connection with guests and generate loyalty
+ Public relations agency referrals
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Rates are based on a monthly retainer or ad hoc for specific services needed.
Profitability & Financials
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+ Monthly profit & loss statement analysis and strategy implementation to drive increased profitability
+ Sales and marketing expense audit and action plan for increased profitability
+ Annual revenue and expense budget creation for sales and marketing
+ Cost reduction – identifying areas of unnecessary expenditure and implementing cost-saving measures without compromising guest experience
+ Financial performance monitoring – establishing key performance indicators (KPIs) and monitoring financial metrics to track performance and identify areas for improvement
+ Sales team incentive plan for quarterly and annual incentives -
Rates are based on a monthly retainer (with a 3 month minimum) or ad hoc for specific services needed.